Samsung Electronics, LG Electronics, Sony, Panasonic, Sharp, Vizio, Toshiba, Hisense, TCL, Skyworth, ChangHong, KONKA, Letv, Philips are manufacturers listed in the Connected TV Market Report.

The Global “Connected TV Market” 2024–2030 Research Report offers a detailed analysis, categorizing the market by Types (50 Inch Connected TV, 32 Inch Connected TV, 42 Inch Connected TV, 55 Inch Connected TV, 39 Inch Connected TV, 40 Inch Connected TV, 48 Inch Connected TV, 46 Inch Connected TV, 60 Inch Connected TV, Others) and Applications (Entertainment, Education, Home Use, Others). This report explores consumer requirements, preferences, and expectations. It measures the size of the Connected TV market, analyses competitors, examines industry trends, and estimates growth potential. The primary goal of Connected TV market research is to address complex questions related to new product development, technological innovations, emerging market trends, and technology scouting and landscaping in strategic management. Additionally, it involves developing a go-to-market strategy, which includes creating marketing plans, defining target market profiles, and implementing sales and distribution strategies. The research also assesses the competitive environment to strategically position a product according to its life cycle and innovation curve.

Market Analysis and Insights: Global Connected TV Market

The global Connected TV market size was valued at USD million in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR during review period.
The report includes an overview of the development of the Connected TV industry chain, the market status of Entertainment (50 Inch Connected TV, 32 Inch Connected TV), Education (50 Inch Connected TV, 32 Inch Connected TV), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Connected TV.
Regionally, the report analyzes the Connected TV markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Connected TV market, with robust domestic demand, supportive policies, and a strong manufacturing base.

Market segmentation

Connected TV market is split by Type and by Application. For the period 2019-2030, the growth among segments provide accurate calculations and forecasts for sales by Type and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.

The major players covered in the Connected TV market report are:

  • Samsung Electronics
  • LG Electronics
  • Sony
  • Panasonic
  • Sharp
  • Vizio
  • Toshiba
  • Hisense
  • TCL
  • Skyworth
  • ChangHong
  • KONKA
  • Letv
  • Philips

Market segment by Type, covers

  • 50 Inch Connected TV
  • 32 Inch Connected TV
  • 42 Inch Connected TV
  • 55 Inch Connected TV
  • 39 Inch Connected TV
  • 40 Inch Connected TV
  • 48 Inch Connected TV
  • 46 Inch Connected TV
  • 60 Inch Connected TV
  • Others

Market segment by Application can be divided into

  • Entertainment
  • Education
  • Home Use
  • Others

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Market segment by region, regional analysis covers

  • North America (United States, Canada and Mexico)
  • Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)
  • Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)
  • South America (Brazil, Argentina, Colombia, and Rest of South America)
  • Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)

The content of the study subjects, includes a total of 15 chapters:

  • Chapter 1, to describe Connected TV product scope, market overview, market estimation caveats and base year.
  • Chapter 2, to profile the top manufacturers of Connected TV, with price, sales, revenue and global market share of Connected TV from 2019 to 2024.
  • Chapter 3, the Connected TV competitive situation, sales quantity, revenue and global market share of top manufacturers are analysed emphatically by landscape contrast.
  • Chapter 4, the Connected TV breakdown data are shown at the regional level, to show the sales quantity, consumption value and growth by regions, from 2019 to 2030.
  • Chapter 5 and 6, to segment the sales by Type and application, with sales market share and growth rate by type, application, from 2019 to 2030.
  • Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value and market share for key countries in the world, from 2017 to 2023.and Connected TV market forecast, by regions, type and application, with sales and revenue, from 2025 to 2030.
  • Chapter 12, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
  • Chapter 13, the key raw materials and key suppliers, and industry chain of Connected TV.
  • Chapter 14 and 15, to describe Connected TV sales channel, distributors, customers, research findings and conclusion.

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Questions answered in the Connected TV market research report:

  • What is the Connected TV market size?
  • What are the market driving factors behind the Connected TV market?
  • What are the market trends and forecast for the global Connected TV market?
  • What are the trends and forecasts based on market research and analysis of Connected TV market segmentation by type, application, and geography?
  • Which are the major global Connected TV companies?
  • What is the CAGR and Revenue expected in future?

Detailed TOC of Global Connected TV Market 2024 by Manufacturers, Regions, Type and Application, Forecast to 2030

1 Connected TV Market Overview

1.1 Introduction

1.2 Market Analysis by Type

1.2.1 Overview: Global Revenue by Type: 2017 Versus 2021 Versus 2030

1.3 Market Analysis by Application

1.4 Global Market Size & Forecast

1.4.1 Global Sales in Value (2017 & 2021 & 2030)

1.4.2 Global Sales in Volume (2019-2030)

1.4.3 Global Price (2019-2030)

1.5 Global Production Capacity Analysis

1.5.1 Global Total Production Capacity (2019-2030)

1.5.2 Global Production Capacity by Geographic Region

1.6 Market Drivers, Restraints and Trends

1.6.1 Connected TV Market Drivers

1.6.2 Connected TV Market Restraints

1.6.3 Connected TV Trends Analysis

2 Manufacturers Profiles

2.1 Manufacture 1

2.1.1 Manufacture 1 Details

2.1.2 Manufacture 1 Major Business

2.1.3 Manufacture 1 Connected TV Product and Services

2.1.4 Manufacture 1 Connected TV Sales, Price, Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2024)

2.2 Manufacture 2

2.2.1 Manufacture 2 Details

2.2.2 Manufacture 2 Major Business

2.2.3 Manufacture 2 Connected TV Product and Services

2.2.4 Manufacture 2 Connected TV Sales, Price, Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2024)

2.3 Manufacture 3

2.3.1 Manufacture 3 Details

2.3.2 Manufacture 3 Major Business

2.3.3 Manufacture 3 Connected TV Product and Services

2.3.4 Manufacture 3 Connected TV Sales, Price, Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2024)

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3 Connected TV Breakdown Data by Manufacturer

3.1 Global Connected TV Sales in Volume by Manufacturer (2019, 2020, 2021, and 2024)

3.2 Global Connected TV Revenue by Manufacturer (2019, 2020, 2021, and 2024)

3.3 Key Manufacturer Market Position in Connected TV

3.4 Market Concentration Rate

3.4.1 Top 3 Connected TV Manufacturer Market Share in 2021

3.4.2 Top 6 Connected TV Manufacturer Market Share in 2021

3.5 Global Connected TV Production Capacity by Company: 2021 VS 2024

3.6 Manufacturer by Geography: Head Office and Connected TV Production Site

3.7 New Entrant and Capacity Expansion Plans

3.8 Mergers & Acquisitions

4 Connected TV Market Analysis by Region

4.1 Global Market Size by Region

4.1.1 Global Sales in Volume by Region (2019-2030)

4.1.2 Global Revenue by Region (2019-2030)

4.2 North America Connected TV Revenue (2019-2030)

4.3 Europe Connected TV Revenue (2019-2030)

4.4 Asia-Pacific Revenue (2019-2030)

4.5 South America Revenue (2019-2030)

4.6 Middle East and Africa Revenue (2019-2030)

5 Connected TV Market Segment by Type

5.1 Global Sales in Volume by Type (2019-2030)

5.2 Global Revenue by Type (2019-2030)

5.3 Global Price by Type (2019-2030)

6 Connected TV Market Segment by Application

6.1 Global Sales in Volume by Application (2019-2030)

6.2 Global Revenue by Application (2019-2030)

6.3 Global Price by Application (2019-2030)

7 North America by Country, by Type, and by Application

7.1 North America Connected TV Sales by Type (2019-2030)

7.2 North America Connected TV Sales by Application (2019-2030)

7.3 North America Connected TV Market Size by Country

7.3.1 North America Connected TV Sales in Volume by Country (2019-2030)

7.3.2 North America Connected TV Revenue by Country (2019-2030)

7.3.3 United States Market Size and Forecast (2019-2030)

7.3.4 Canada Market Size and Forecast (2019-2030)

7.3.5 Mexico Market Size and Forecast (2019-2030)

8 Europe by Country, by Type, and by Application

8.1 Europe Connected TV Sales by Type (2019-2030)

8.2 Europe Connected TV Sales by Application (2019-2030)

8.3 Europe Connected TV Market Size by Country

8.3.1 Europe Connected TV Sales in Volume by Country (2019-2030)

8.3.2 Europe Connected TV Revenue by Country (2019-2030)

8.3.3 Germany Market Size and Forecast (2019-2030)

8.3.4 France Market Size and Forecast (2019-2030)

8.3.5 United Kingdom Market Size and Forecast (2019-2030)

8.3.6 Russia Market Size and Forecast (2019-2030)

8.3.7 Italy Market Size and Forecast (2019-2030)

9 Asia-Pacific by Region, by Type, and by Application

9.1 Asia-Pacific Connected TV Sales by Type (2019-2030)

9.2 Asia-Pacific Connected TV Sales by Application (2019-2030)

9.3 Asia-Pacific Connected TV Market Size by Region

9.3.1 Asia-Pacific Connected TV Sales in Volume by Region (2019-2030)

9.3.2 Asia-Pacific Connected TV Revenue by Region (2019-2030)

9.3.3 China Market Size and Forecast (2019-2030)

9.3.4 Japan Market Size and Forecast (2019-2030)

9.3.5 Korea Market Size and Forecast (2019-2030)

9.3.6 India Market Size and Forecast (2019-2030)

9.3.7 Southeast Asia Market Size and Forecast (2019-2030)

9.3.8 Australia Market Size and Forecast (2019-2030)

10 South America by Region, by Type, and by Application

10.1 South America Connected TV Sales by Type (2019-2030)

10.2 South America Connected TV Sales by Application (2019-2030)

10.3 South America Connected TV Market Size by Country

10.3.1 South America Connected TV Sales in Volume by Country (2019-2030)

10.3.2 South America Connected TV Revenue by Country (2019-2030)

10.3.3 Brazil Market Size and Forecast (2019-2030)

10.3.4 Argentina Market Size and Forecast (2019-2030)

11 Middle East & Africa by Country, by Type, and by Application

11.1 Middle East & Africa Connected TV Sales by Type (2019-2030)

11.2 Middle East & Africa Connected TV Sales by Application (2019-2030)

11.3 Middle East & Africa Connected TV Market Size by Country

11.3.1 Middle East & Africa Connected TV Sales in Volume by Country (2019-2030)

11.3.2 Middle East & Africa Connected TV Revenue by Country (2019-2030)

11.3.3 Turkey Market Size and Forecast (2019-2030)

11.3.4 Egypt Market Size and Forecast (2019-2030)

11.3.5 Saudi Arabia Market Size and Forecast (2019-2030)

11.3.6 South Africa Market Size and Forecast (2019-2030)

12 Raw Material and Industry Chain

12.1 Raw Material of Connected TV and Key Manufacturers

12.2 Manufacturing Costs Percentage of Connected TV

12.3 Connected TV Production Process

12.4 Connected TV Industrial Chain

13 Sales Channel, Distributors, Traders and Dealers

13.1 Sales Channel

13.1.1 Direct Marketing

13.1.2 Indirect Marketing

13.2 Connected TV Typical Distributors

13.3 Connected TV Typical Customers

14 Research Findings and Conclusion

15 Appendix

15.1 Methodology

15.2 Research Process and Data Source

15.3 Disclaimer

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